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The following winter, Kreece and Xavier talked often about a plan to collect all the unwanted books at Notre Dame. As the spring approached, in a burst of gumption, they decided to make it happen. Having volunteered in the past at the local community center, they knew it had everything they needed: a great cause, a fast Internet connection, and a back room that could hold some books. Xavier convinced Jay, the center’s director, to take a gamble on this idea and then they were off. 6 months later, 2,000 books had been collected and resold and $10,000 had been raised. More importantly, Kreece and Xavier found themselves with the glimmerings of a revolutionary new business model.
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